You might know that a lot of content is posted online every day, but did you realize that a full 4.4 million blog posts were posted per day as of March 2019? During the 2020 pandemic, that number has only climbed. Staying relevant when so many posts are published daily is a significant challenge faced […] Read more»
Has it always been your dream to work as a freelance writer? If so, you might not know where to start as far as finding—and landing!—freelance writing gigs. When you’re first trying to get your freelance writing career off the ground, it can be challenging trying to track down freelance writing jobs. Since there are quite […] Read more»
The modern freelance writer has more power than they think. 91% of young consumers trust online reviews. If you’re looking for a writing niche, product reviews are one of the best first places to start! Professional and unbiased product reviews help customers make the best buying decisions. In order to write reviews that generate results, […] Read more»
The novel coronavirus pandemic accelerated the shift to remote working. Stanford University reports that over 40% of U.S. employees are now working from home full-time. About half of them are able to do their jobs at an efficiency rate of 80% or more. Unfortunately, this new way of doing things doesn’t work for everyone. Some […] Read more»
Online content isn’t just some tactic to help grow your business. Content is what attracts people to the web in the first place. It’s the stuff we seek to learn, be entertained, engage one another, and so on. Content comes in all kinds of formats and types—and as long as you’re creating it, you’ll benefit […] Read more»
According to the Writing Cooperative, you have 10-20 seconds to grab a reader’s attention before they decide on whether to engage with your article or move on. So, needless to say, if you are starting a new brand or trying to increase your traffic, good writing is going to be key to bringing in the […] Read more»
It’s no secret that having a strong online presence is essential when it comes to maximizing your company’s chances of success. But, this involves more than simply having a stellar website and social media. Having high-quality content will not only help you drive traffic to your pages but also provide your audience with useful information […] Read more»
According to Smart Biz Genuis, more than 90% of marketers use digital content for advertising to their customers. However, 65% of those marketers reported struggling with creating the engaging content that Google and other search engines love. Excellent content is obviously a great way to reach potential customers, but as we have seen in this […] Read more»
Companies invest billions in content marketing to raise brand awareness and engage customers. In a 2017 survey, nearly 90% of successful B2B marketers reported being extremely or very committed to this practice. About 75% of respondents said they create and deliver content consistently. As a small or medium-sized business, you know that every penny matters. […] Read more»
Content is still king. Quality articles and blogs are an effective way to build your brand, and are also cost-effective. However, you don’t need to be a king at writing to tap into the power of content marketing. While you’re likely focused on building your customer base and deciding on the next product launch, you might […] Read more»
