With well over 150 million blogs swarming the internet, yours needs to stand out. And filling your pages with large blocks of text isn’t going to cut it.
It’s time to start thinking outside the text box and take advantage of different and engaging types of blogs. If you’re new to the world of blogging or unfamiliar with the expansive possibilities, look no further.
Read on to learn more about 5 types of blogs that will take your website from mediocre to magnificent.
1. Infographics
If you learned anything from math class it’s that using graphs and charts is the most effective way to represent data. And when it comes to blogging, you have mere minutes to convey your message to readers.
If they’re met with a wall of text they can’t make sense of, chances are, they’ll leave your site and never look back. So, how can you avoid this?
Try presenting important facts and data using infographics, which use a combination of writing, analysis, and design. Not only are infographics impactful for conveying data and figures, but they make this information digestible for a wide range of audiences.
We live in a world of naturally skeptical people. If you want to persuade your audience, you need to support your argument or point using real-world examples, data, and statistics. And infographics help you do just that.
Infographics are attractive and compelling. Not to mention, readers can scan them easily, gaining the useful information they need. Infographics also have the potential of going viral — every blogger’s dream!
2. Memes
Who doesn’t love a good meme?
They’re fun, funny, and can still be informative. Memes are the perfect way to get your message across in a more informal way.
Another benefit of using memes is that people love to share them. And the more they share, the more traffic your blog gets. It’s a win-win.
But there’s a certain time, place, and method for using memes. Don’t rely solely on memes to fill your blog pages. Although they’re fun and engaging, they’re not always informative or appropriate, depending on your intent and target audience.
Memes are also best reserved for certain blogging platforms like Pinterest, Tumblr, Twitter, and Reddit. Just be wary of overusing them. A little goes a long way in terms of humor.
If your audience has seen the same meme on hundreds of different sites, it won’t seem unique or special to you. They won’t remember seeing it on your specific site because it’s been used and shared to death.
Use memes sparingly and with a purpose in mind. This will guarantee quality user engagement and return visitors.
3. Videos
Youtube has over 1 billion active users monthly. What does that tell you? That videos rule the internet and no matter the type of blog you have, you need to find a way to incorporate videos into your content.
Not only are videos interactive and engaging for users, but they’re fairly easy to create. You don’t need high-tech video equipment or expert knowledge on graphics to make a high-quality, effective video for your blog.
You can start small when it comes to video production, but if videos become one of your blog’s main post types, hiring a specialist or camera crew might be in your best interest.
Videos are one of the most persuasive examples of blog posts out there. If you thought memes were versatile, they’ve got nothing on videos. Whether you opt for a tutorial, music video, or product review, keep it short. Most videos should be between 2 and 3 minutes.
It’s also not all about the graphics. The words you use in your video are the most important element. That’s why adopting a video script is crucial for creating effective video content.
4. Lists
Blogs are intended to be engaging, informative, useful, and user-friendly. Incorporating lists into your blog posts is the perfect way to efficiently deliver information in an easy-to-digest format.
Blog content should be scannable. Readers often skim through text and take from it what they want. Creating a list makes this process that much easier for your visitors.
There’s also something universally appealing about lists. Top 5’s, top 10’s, 15 best or 20 worst — people are instantly drawn to these headlines and expect fast and accurate information. The best part is that creating a list is simple.
First, come up with a topic. Now pick how many points you want to make and you’re halfway to creating your post. A few things to keep in mind when creating these blog types:
- The more details you include, the better.
- Make sure each point is unique and different. Try not to repeat yourself.
- Alternate by creating short and long lists.
- Make the headings of your points short and direct. Like the hook at the beginning of a good story, the section heading should entice the reader to keep reading.
If you need more convincing that lists are a beneficial way to blog, just reference the list above.
5. Podcast
Did anyone ever tell you that you have a voice for radio? If so, incorporating podcasts into your blog is the way to go.
Podcasts are growing in popularity. In fact, at least 112 million Americans have listened to a podcast at one time or another. But what makes them so popular? And how can you create these types of blog posts?
Podcasts offer people a much-needed break from staring at a screen. They’re also mobile. People listen to podcasts while working out, commuting, and traveling.
Podcasts have the ability to motivate and persuade and are generally low budget in terms of cost.
Different Types of Blogs Make the Web Go Round
If variety is the spice of life then switching up the types of blogs you create is internet gold. Without variety, readers will get bored, and your message will be lost.
Get creative with your content and make a list or share a humorous meme that drives your point home. If you want to dabble in the world of media, try crafting an informative video or create a cost-effective podcast.
If you’re still stumped on creating topics for your blog posts, check out this article.
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